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A dismal model of demand and supply of badminton in India

           I am calling it ‘dismal’ because I am trying to analyse the demand and supply for badminton which is typically done is one dismal branch of academics, and not because situation is grim. It must be certainly looking up and there seems to be lack of dark clouds and only patriotic silver linings. I would have liked to have some hard numbers at hand to either nip my questions in the bud or to present them forcefully. In absence of such data, I will make an attempt to make some reasoned judgments.
            I think P V Sindhu’s silver medal will shift the demand curve for badminton outward, at least for a while. Are existing badminton facilities are going to become expensive for the short run? Will we see increase in memberships of badminton clubs and Yonex purchases? (A cynic in me whispers in my ear that my whole guess work is outcome of social media euphoria. Are more tweets going to bring more badminton courts, it asks.) I guess these are interesting questions that can be answered after few months. 
            It can be said that Indian players’ performance at the international level in Badminton (has it really improved or stagnant is something I do not ponder over!) is actually an outcome of improved demand-supply scenario of badminton. There is now a class of parents, residential communities and schools who were able to spend on badminton facilities and coaching. We all know what has caused this improvement in purchasing power. The improved demand has brought supply side improvements, where many ex-professional players and non-professional badminton players turn to coaching. There are more summer badminton camps. Existing badminton facilities are packed and it is difficult to get few uninterrupted matches at many of them. And, all this is bringing better group of players at all level.
            Performance in any competitive sports will be an outcome of talent and nurturing. Though some of us do not like to believe so, I assume that talent will have similar distribution in all socioeconomic classes where magnitude of population below age 10-14 is not abysmally small. Nurturing, on other hand will depend on parental as well as society level factors. The parental income level constraints can be less binding in developed countries where talent spotting need not be through private efforts. But in countries, where such talent spotting system is not very evolved, parents’ initiative and decisions are crucial in early exposure and recognition which can lead to sustained training and performance.
            Here I worry little about what is an average consumption of badminton in India. I have some information about the town in which I live. There are not more than 8 badminton courts in my part of municipal corporation region for population of at least 0.3 million.  If 20% of this population is in the age group which consumes sports in systematic and continuous manner, it becomes 8 badminton courts for 60000 potential users. I understand that not everybody is going to play badminton. If we further assume that only 1000 users are going to use these facilities and these facilities can be accessed 24 X 7 X 365, then it provides 70 hours per player per year. Since my guess about badminton courts and usage availability is an overestimate (part of the numerator) and number of users is an underestimate (or at least something that should increase in the future!), the hours estimate is actually an overestimation. (Actually, I do not think there are 1000 users in my locality. I have unfounded suspicion that badminton is consumed either by above middle income households or lucky ones who can avail government funded facilities. It explains why there might be some excellent players despite average consumption is not high.) One of the question that I think about is to what extent badminton facility supply will change after this Olympics. And, I see that I might be even wrong that there is some shift in demand. It all can be a forgettable storm in ever boiling cup of social media. But, somehow I will push forth with my intellectual exercise.
            The municipal corporation I live in is not Mumbai, but a dormitory town that mimics Mumbai due to its proximity. I understand that in higher income localities, restricted access to more than average level of facilities and coaching that can result in better usage and results. And, in fact, that’s key premise of my dismal outlook towards badminton in India.
            Like the schooling situation that exists in India (something which Abhijeet Banerjee has explained in ‘Poor Economics’) what happens in Badminton in India is as follows: the access to quantity and quality of badminton will be proportional to parental income or lucky stroke of consuming government funded facilities (which in turn might be dependent on social networks. To put this in inflammable words, relatively less talented richer players will consume more badminton compared relatively more talented poorer players.  
            Seen in this light, Badminton performance by Indian players are reflective more of parental support and not of any collective input. Again with the fear of sounding inflammable, Badminton performance reflects more on iniquitous growth. If we see these patterns at the back of silver clouds of pride, we might see where we have to act.
            And, we can see that this can be generalized to lots of other sports, may be some exceptions like wrestling. (Here again, I believe pedigree and networks still matter a lot.)
            I am not undermining the talent or efforts of India’s sports-persons or saying that they are where they are not because of their hard-work but merely because they were at right place at right time.
            My skepticism and reasoning is directed towards what has caused this performance and what could improve it further. I would have liked to have some data at hand and I would like to see my speculative claims refuted.
            I always thought that how we explain malnutrition and improved sporting performances simultaneously. One explanation can be, assuming malnutrition actually exists, is inequitable access to quality and quantity of sporting facilities. In other words, experience of many sports at school and college level is a luxury or an advantage and its continuous consumption is possible for very few.  
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            I will get back to where I started. Will I observe more badminton courts popping up in my part of the town and will there be improved access at reasonable cost? Certainly township housing patterns allow some provision of sporting facilities at residential level. If interest of parents along with their income is forthcoming, then such facilities can increase the exposure. Schools will be more interested, so as local level tournament organizers. There will be certain increase in sponsors’ interest. (On that line, do we see now Saina Nehwal replaced by P V Sindhu is advertisements? J) The expensive costs of land and rents can be a constraint in improving access without increasing price. The critical question is will there be enough increase in demand (which in turn is determined by how many new households become part of well-to-do or affluent class) which will subsequently bring in rise in supply. I have chased my question out of the arena I defined. So I stop here.  
            Visiting the question that was eternally ‘de’bated in social media, I will add my own noise to the din. I guess improving sports facilities at school level is critical for improved performances. Parental or social background should not be the major determinant of the consumption of sports.
            Cricket and football have somewhat breached the income barrier. These game can be customized and there are public grounds and open spaces where one can have first exposure to these games. Same is true in some sense of Kabaddi. One can see that Badminton, Tennis and many other games cannot really be customized or played at available spaces. They need some sort of dedicated facilities and right from this point onward, a segregation takes place of who can play and who cannot on the basis of something which has nothing to do with desire and ability to play that sport.
            For something like gymnastics, I think road is even harsher. The game is not really spectator sport which might hinder it from becoming widely popular. Like few other games, it might specialize in pockets. One can hope that these pockets should not turn in income restricted or regional specializations.

             I think it is clear by now why I said dismal at the start.  

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